Will Your Subscribers GET Your Newsletter?
Google and Yahoo’s changes go into effect on February 1st. By now I’m sure you have read about the change Google and Yahoo are making to the deliverability to the newsletters and bulk sending. In order to educate myself on what this meant for me and my email lists, I attended several workshops and did…
10 Reasons to Have a Privacy Policy Page on Your Website
Our growing reliance on the internet has shifted the ways in which we shop, communicate, do business, share information, and etcetera. It affects much of our everyday live. Privacy is a paramount concern for individuals and businesses alike. Having a comprehensive, current, and accessible privacy policy on your website is not just good practice, it’s…
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Will AI Hide Your Voice?
Have you used AI to write a blog post, an article, or website content? Here’s something to consider, do you own the copyright to that content? After I read a social media post written by Bobby Klinck, an attorney, it stopped me in my tracks. I had to dig deeper. Bobby Klinck wrote: Regardless of…
Marketing with Your Voice
Writing marketing content for your business does not have to be a daunting task. Truly, you do not need samples, templates, or even to swipe someone else’s format. This is about you getting your message to your prospective clients and customers. I’ve read an array of requests for help on social media threads regarding writing…
What Mood Is Your Website In?
The colors on your website affect the viewer’s response to the overall message you are conveying. You have put a lot of thought and planning into creating your website. The structure and functionality of it provide the foundation. The color palette evokes an emotional response from your client avatar and sets their mood when interacting…
Their Privacy. Your Privacy.
The thing is, don’t assume you can ignore these new laws and they don’t apply to you. It does. If you have an analytic plugin that tracks the number of people visiting your website or a contact…
Do I Need a Privacy Policy for my Website?
The answer is yes. Disclaimer: I am not an attorney, nor am I offering legal advice. I feel it is important to share what I am learning, and the importance of having a Privacy Policy on your website. The information provided in this post does not, and is not intended to, constitute legal advice; instead,…
What’s In Your Elevator Speech?
Composing an elevator speech can be one of the most important tasks you do as an entrepreneur. The process helps you to get clear on how to state who you are as an entrepreneur, your mission, target client/consumer, and intended interaction. It’s a detailed description of your product and/or services said in one minute or…
Will Your Domain be Blacklisted?
How long has it been since you checked the dashboard of your WordPress website? An ignored dashboard can be a playground for hackers, viruses, and all sorts of unpleasantries. As a result, Google may blacklist your domain. That means no one will find your website or email addresses using that domain name. During a discovery…
3 Vital Reasons to Update WordPress Plugins
What is one thing that makes each WordPress website unique, adds functionality and leaves a website vulnerable to hackers if ignored? It’s plugins. WordPress is an open source platform that allows developers to expand functionality with the use of plugins that, once downloaded and activated, integrates with the software. There is an array of free and…
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