The answer is yes.
In simple terms, it informs the visitors of your website about the information you (and third-party applications) collect about them, why it is collected, and what is done with it.
Do you have a Contact Us form?
It was during a phone conversation with Hans, of Termageddon*, I gained a deeper understanding of one of the key elements: it does not matter where your business or desk (for all you bloggers) is located. What matters is the location of the website visitor.
What about those lead magnets?
I am going to flip the dialog on lead magnets. Let’s say you discover on social media a workshop that someone is offering for free. You know it is a lead magnet to collect your email address and increase their newsletter recipient numbers. In short, you engage in exchanging your email address for their wisdom. After all, that workshop is very enticing!
How many ebooks have you collected over the years by signing up for it on someone’s website? I cannot tell you how many times I have submitted my personal information.
Now that I am becoming aware of Privacy Policies, I am curious. What did they (the collectors), or are they, do with my name and email? Did they sell or share it? Is that why I’m getting odd emails from someone else?
The rapidly changing Privacy laws are intended to protect the residents of a particular state, country, or continent.
And those inquisitive forms, online courses, etc.?
This is why it is wise to research the best option for you, your website, and your visitors.
Over the years, the two agencies I have acquired privacy policies, and used on my websites, are from BobbyKlink.com and Termageddon*.
If your website collects personal information from people, organizations, and businesses from various states or countries, you may need to comply with multiple privacy laws and provide the specific disclosures required under each one. Do your research; the laws are rapidly changing.
*Affiliate link (view Disclaimer).
Leave a Reply